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1. What is the sign's overall purpose?
2. What is the problem to be solved, or benefit to be gained?
3. What specific message do you want to communicate?
4. Who is the target audience in terms of demographics?
5. What is the target viewing distance?
6. What is the viewing time of the stationary or moving target?
7. Is the sign to be temporary or permanent?
8. Is the sign to be used indoors or outdoors?
9. Where and how will the sign be mounted or installed, and by whom?
10. Will the sign require any additional hardware or accessories?
11. Does the sign need to travel or require portability concerns?
12. Does the sign require custom design work, or are you providing the files?
Copyright 2010 XpressionSigns LLC - All Rights Reserved
First Ask Yourself...
